realistic-earth-planet-against-the-the-star-sky-2021-08-28-19-36-05-utc.jpg

For the planet

Meat farming hurts the environment.

Industrial meat threatens human security and harms billions of animals.

WHITE BG.png

Forests

Livestock farming is the greatest driver of Amazon deforestation:

80%

of rainforest burned today is for cattle ranching or growing animal feed 

WHITE BG.png

Climate breakdown

Meat & dairy industries create

19%

of our greenhouse gases, and 32% of methane emissions that drive climate change

WHITE BG.png

Water cycle

Meat & dairy industries create

1/3

of the world’s freshwater footprint, while billions of people live with water shortages

Plant proteins have over 90% lower environmental impact because plants need less land,
use less water, and create less pollution than farming animals. 

Switching away from industrial meat can...

  • Free up millions of hectares of farmland to rewild, absorb carbon and protect biodiversity

  • Avoid millions of deaths by pollution and disease

  • Save billions of animals from a life sentence on industrial farms

  • Slow climate change